PINK PEPPER
Mang Inasal goes green
Mario Tajanlagit and e Cube International
staff with members of the media.
For its 5th founding anniversary, Mang Inasal has decided to go green, through a tree planting held last Dec. 12, 2008 in Guimaras.
Your Pink Pepper learned that the activity was the first phase of a project of Mang Inasal that involves 500 hectares in the Guimaras Adventure Park in Barangay Alaguisoc, Jordan, Guimaras. Presently, 90 percent of the area is planted with harvestable matured acacia manguim trees under the Social Economic, Environmentally Responsive Investment (SEERI) project.
Joel Adrias, operations executive of Mang Inasal, said that this project is in line with the company's Corporate Environmental Responsibility (CER) while ensuring the adequate supply of charcoal for its 100 branches.
Ladies do their share also.
“We are not only auto buying charcoal everywhere but it is also our responsibility to reforest our land. To a large extent, we are consuming a lot of charcoal, thus we have to do our share of redeeming the business. This green project is Mang Inasal Philippines “One Best Way” strategy to help protect the environment, making it a “Green Enterprise” while pursuing its economic and social objective,” he added.
Dr. Mario A. Tajanlangit, president and chief executive officer of e-Cube, said that each Mang Inasal branch needs five to seven sacks of charcoal a day. So, 500 to 700 sacks of charcoal are needed to sustain the operations of Mang Inasal.
He added that by 2012, it is projected that Mang Inasal's charcoal use will increase to 1,500 to 2,000 sacks a day and the greening of the said area will help sustain such need. “This is environment friendly and legal,” he added.
Apart from this move, Mang Inasal supports the community by stimulating activities in areas where its branches are located.
Mang Inasal's Rodrigo Sangrador and
Russel Kent Cabales with the Iloilo
media.
Mang Inasal source their products from local suppliers of calamansi, charcoal, banana leaves, sorbetes, vegetables, fish, bamboo sticks, and other ingredients. Workers, LGUs and trisikad drivers and a host of other enterprises benefit from Mang Inasal's presence.
This ambitious project is a joint venture of Mang Inasal, Dr. Mario Tajanlangit and Gen Victor Corpus of Guimaras Adventure Park.